What can you expect to pay for a website?

People ask me what it costs to build a website. What you are paying for is the time, the taste and experience of a professional, so you can pay more than $100 per hour. How long does it take? It can take ten to twenty hours or more. What does it entail? You will need...

Why Your Web Presence Is Important

Increasingly over the past two decades, whether you have a business, a non-profit organization, or you’re representing your personal brand, say as an artist or writer, your presence on the Web has become more and more crucial to your success. This year, with so many...

Free Review of Your Website!

Some of you received a Survey from Perugi Design a few weeks ago asking about services we offer or may like to see added. I’m still evaluating the results. In the meantime, I’m offering a free “Spring Cleaning” opportunity to give you valuable...

Create a Post Instead of a Page

When I meet with ongoing clients, they sometimes tell me they want to make a new page to introduce new services or products. I encourage them to do so, and if they need a refresher on how to do this themselves, I am happy to help. Recently, a client in the whole...

Tip on writing content – don’t use the passive voice

Yoast, the most popular SEO plugin, sent a post recently that applies to many of us trying to write for our web site. The author, Jesse van der Halsbeek, states that writing in the passive voice is bad for SEO. Here, as quoted, he explains why and gives some examples....

Referrals and Web Site Design

I belong to a referral network, which relies solely on referrals from other members in the group. I noticed that some of my associates think that a good referral is all they need to get a new client or customer, and they don’t need to be concerned about their...

Eight Reasons Businesses Need a New Website

Whether you live in Boston Metrowest, Boston or New England, you can be set back by website problems that will affect your bottom line. Here is a questionnaire that is really a list of common pitfalls when you manage your own website. 1. THE WEBSITE IS BROKEN Which of...

What I learned at WordCamp Boston 2016

I attended my first ever WordCamp in Boston last weekend. WordCamp is a conference for WordPress user enthusiasts held in various cities around this time of year. Today I selected eight TED type talks to attend on a range of topics, that perhaps only nerdy web...

A Testimonial for Testimonials: Why You Need Them

My last client, who’s also a friend, asked me if I would like a testimonial. “Yes!”, I agreed whole heartedly. A testimonial is one of the best ways to build trust with your audience… and it’s free. I asked her to put it in Linked In,...